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Leadership & DEI From the Boardroom to The Blvd

MMA - Message Messenger Audience…Not Mixed Martial Arts. This is my core philosophy in media training.

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As Messengers, it is imperative that we craft Messages that can be understood by the Audience.

• Messenger - The task of the speaker is to show up, prepared with one over arching purpose…TO BE UNDERSTOOD. Understanding while singular is comprised of many factors.

  Among them is appearance, knowledge, word choice and flow. Everything under the control of the speaker, should be…controlled.

• Message - Crafting a message that the audience can understand whether they are in the C-Suites or the Mean-Streets.

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This is dictated by the audience, and adapted by the Messenger. Craft the message, utilizing the controllable elements of a Messenger, and the mercurial factors of the Audience.

Audience - To whom you are speaking.

This is forever changing and unique. This is the variable most out of control of the Messenger, and the one th